13 Incredible Personal Development Sub Niches (2022)
Smart people never settle. They always strive to become a better version of themselves.
Think you can help people get better at any aspect of their life? The personal development niche is for you!
There are tons of personal development sub niches to choose from.
The problem is: How do you know which sub-niche is the right fit for you?
By the end of this post, you’ll have the solution with you.
I’ll talk about:
- Which personal development sub niches are highly profitable
- Ways to monetize all of them
Ready? Let’s go!
What is Personal Development Niche?
You might already know this: Personal development refers to anything that improves human capabilities, potential, and quality of life.
A sub niche typically refers to a smaller topic under a broader niche.
So, a smaller topic, like skill development, would fall under the umbrella of personal development.
Why Choose a Personal Development Sub Niche?
Relatively Less Competition
Let’s address a common question right off the bat: Why is it recommended to go for a sub-niche instead of a broader one?
The reason why micro-niches or sub-niches are preferred is that they tend to be less competitive.
Building authority in the eyes of search engines like Google for a sub-topic is easier and takes relatively less time and money.
And, you want to start generating income from your blog as soon as possible, with a minimal upfront investment, right?
People Need Help
Nearly every business model works on demand and supply. You need to have enough demand for your product in order to sell it and make it profitable.
The good thing is: There are plenty of people looking to improve in different aspects of their lives.
The question is are you willing and ready to help them?
Great Monetization Potential
So, here’s the exciting part: There are multiple ways of monetizing a personal development blog.
Your monetization strategy may differ depending on your sub-niche, though.
Probably the most popular way of monetization a blog with valuable content is display advertising.
So, after you have enough content on your blog, all you’d have to do is get it approved with a platform like Google AdSense.
Other monetization methods include:
- Affiliate marketing
- Online courses
- Digital products
- And, more!
With all that out of the way, let me tell you about the best personal development sub niches that you can start working on right now.
Profitable Personal Development Sub Niches
Let’s get something out in the open right off the bat: If you are passionate about a niche, there’s nothing that should keep you from making it work for you.
Why? Because no matter how competitive a niche is, there’ll always be some long-tail low-competition keywords you can target.
But, of course, there’s more to selecting a niche.
Let’s Talk Business.
Materialism can have its cons. Many people realize that and try to keep in touch with their spiritual side.
So, your spiritual content will have a pretty broad audience.
But, of course, talking about spirituality isn’t for everyone.
So, there are a couple of prerequisites if you want to work on this personal development sub niche.
- Interest (Especially, if you are creating content yourself)
- Expertise (when you are offering advice that can impact someone’s life in any way)
So, How Can You Monetize Spirituality Content?
Affiliate marketing would be the best way to monetize a spiritual blog.
Spiritual Intelligence has one of the popular affiliate programs in this industry, for instance.
Mindvalley would be another great example. The company offers powerful personal development training programs all around the globe.
The mental health sub niche is a big one. According to research, a whopping 10.7% of the global population suffers from mental health issues.
And, guess what?
They are looking for ways to address these issues on their own.
The good thing is: A majority of mental health disorders can be alleviated with counseling and simple lifestyle changes.
But, most don’t know that.
So, who is the mental health niche for?
- You’ve experienced something and can inspire others
- Mental health professionals (for counseling and expert advice)
- You want to help and monetize your content
That said, you don’t want to offer expert advice unless you are a certified professional.
How Can You Monetize a Mental Health Blog?
Well, display advertising is always a good option for the mental health niche.
But, you want to diversify your income and include other streams, too.
Like affiliate marketing.
What are some mental health affiliate programs, you ask?
Tons of them! Online-Therapy would be a good example.
As an affiliate, all you’d have to do is get people to join the platform. For everyone who joins using your affiliate link, you get paid $100.
And, if you are a professional mental health counselor, it’d be ridiculous to not have a niche blog around your service.
To attract your target audience, you can create great content around popular topics and offer valuable insights.
Once they read your content and know that you know what you are talking about, you can pitch your services.
That’s it. Just pure organic content to attract, engage and convert your target audience.
But, of course, this strategy needs consistency.
Just remember that organic content ranks for the long-term on search engines like Google.
This means you can get non-stop leads for your service without having to pay for ads.
Most people need a motivation booster in order to keep doing what they want to do.
There can be several reasons why people need motivation.
It could be the fear of failure, too much competition, negative people, and more.
If you think you can help people stay motivated, there’s a lot that you can talk about and make a sustainable income along the way.
Even successful people need a dose of motivation to stay consistent and fearless.
The good thing is, in order to make good money from this personal development sub niche, you don’t need to be an expert.
All you need is strong communication skills, a unique style, and of course, great content.
If you know anything about the motivational speaking industry, you must have heard about Tony Robbins.
He’s one of the best and has his own blog as well, so you could take him as an inspiration.
Here are a few more big names:
- Les Brown
- Eric Thomas
- Brian Tracy
So, How to Monetize a Motivation Blog or YouTube Channel?
You can set up multiple income streams from a motivation blog.
- Google AdSense would be one option
- You could even become an affiliate for other motivational speakers
- You might also want to sell e-books on relevant topics
While it might seem simple on the outside, time management is a tough skill to master.
That’s because there’s so much you need to do in a day.
And, maintaining a work-life balance can be a real struggle for most people.
You can target different groups of audiences in this sub niche.
For instance, the challenges of a single parent are different than the challenges of a student who also works part-time.
So, there’s no dearth of topics around time management.
So, How Should You Go About Monetizing a Time Management Blog?
Google AdSense or any other good display advertising platform would be a natural fit for this sub niche.
You can also earn handsome affiliate commissions by selling time management courses.
Once you get the hang of it, you can even start coaching or sell your own course.
If you are a yoga enthusiast, I don’t need to tell you the benefits it has to offer.
But, I’ll tell you this: You can make money while helping others with yoga techniques and exercises.
Your target market would be quite broad here.
Plus, you don’t only have to target people that are already interested in yoga.
A lot of people who don’t even know the amazing benefits of yoga can become your long-term readers.
But, of course, you’ll have to reach them by using paid ads, which will cost upfront.
So, it would be a good idea to focus on organic keywords, build your audience, and then broaden your reach with paid ads.
How Do You Monetize a Yoga Niche Blog?
Display advertising seems to be a natural fit for nearly all personal development sub niches.
So, as soon as there is enough content on your blog, apply for an ad platform like Google AdSense and Ezoic.
Ezoic uses artificial intelligence to showcase the right display ads in the right sections of your web pages.
The nice thing is: The company has lifted its minimum traffic threshold for new publishers.
So, even if your site isn’t getting enough traffic yet, you can get on board with Ezoic.
Another way to monetize a yoga blog is to sell affiliate products.
Just sign up on affiliate programs like Amazon Associates and start promoting yoga products.
These can be:
- Yoga mats
- Yoga boots
- Yoga trousers
- Yoga t-shirts
- Yoga blocks
- And, more
What’s more, you can even sell your own training if you are an expert.
The more exciting part is that you don’t have to conduct physical classes.
They can be in the form of online live sessions.
Meditation can have a bunch of mental and physical benefits.
For instance, it can help reduce your stress, which means you’ll have a very broad market to target.
As a meditation niche blogger, you would have a great opportunity to spread awareness.
On top of that, you get to make recurring income via different monetization strategies.
That begs the question.
How Do You Monetize a Meditation Blog?
You can educate people about the benefits and importance of meditation and display ads on your blog posts.
Plus, you can suggest a variety of helpful affiliate products on your blog.
For instance, there are many meditation books on Amazon a good chunk of your target audience might like to read.
Consumption of sugary drinks, fast food, and unhealthy carbs are some of the reasons why humans are facing so many diseases.
The laptop lifestyle, work-from-home culture, and our busy schedules aren’t helping either.
As a result, a lot of people are becoming conscious of their eating habits and lifestyle choices.
Your blog can be the first resource they look at when they need advice on a physical health topic.
That being said, it’s still a pretty broad niche, so you might want to narrow it down a little.
What I mean is that instead of going for physical health, you can pick something like “Workout from home”.
It would be a great niche as many health enthusiasts would prefer to save gym fees and time by working out at home.
You could even narrow it down and create a blog that talks about working out at home for freelancers.
Or, working out at home for mothers.
Pro tip: Just make sure there isn’t too much competition on the first SERP (search engine results page) for a specific query you target.
Go for a sub-niche that has enough profitable keywords or search phrases.
How to Monetize a Physical Health Blog?
When it comes to physical health blogging, the monetization possibilities are endless.
There are tons of health products on Amazon and other e-commerce platforms that you can promote on your blog.
If you are a physical health expert, you can even offer a remote training course.
Plus, comprehensive diet plans geared towards specific outcomes sell like crazy.
You can create a diet plan and sell it on your blog.
A minimalistic lifestyle is one where you live with fewer resources; you clear the clutter and only own the things you absolutely need.
It comes with tons of incredible benefits; one of the most prominent is improved focus.
- Lesser expenditure, because you cut off unnecessary stuff from your life
- You prioritize quality over quantity
- You get fewer things to manage, which gives you more time to invest in the right things
- And, more
The minimalistic lifestyle can be pretty attractive, and there would be no dearth of topics to talk about either.
Another good thing is: Anyone can start working on this personal development sub niche.
Probably the only prerequisite is that you should believe in the concept.
Because if you don’t, chances are you won’t be able to persuade others to implement it.
Or, you’ll lose interest eventually.
A good example is The Minimalists from Joshua and Ryan.
How Do You Monetize a Minimalist Lifestyle Blog?
Well, you can follow the strategy The Minimalists follow; help others live a minimalist life and charge a membership fee.
Of course, displaying ads on a minimalistic lifestyle blog isn’t something a minimalist would do.
So, keep it simple, create valuable content, and offer extra perks to people that subscribe to your membership.
Also, keep building your email list and promote any relevant affiliate products that can help your audience declutter their lives.
Money Management / Financial Education
Unfortunately, most of us don’t learn money management in school.
Fortunately, today, you don’t have to rely on the official education system to learn important life skills.
Financial education is a must for everyone, so if you are a professional financial advisor, you can be a great asset to a lot of people.
And, if you are not an expert, you can still offer tips and connect prospects with the right resources.
How do You Monetize Money Management Niche?
If you are a financial advisor, you can offer your services to individuals from all walks of life.
Otherwise, there are a lot of personal finance tools out there that you can promote as an affiliate.
If you are a parent and are good at it, guess what?
You can share your journey with other parents and help them along the way.
Fatherhood and motherhood both come with their unique sets of challenges.
So, it doesn’t matter which one are you, there is a lot you can offer help on.
The more exciting part is that you can earn handsomely while helping other parents.
Which begs the question.
How Do You Monetize a Parenting Blog?
Now, there are a lot of helpful affiliate products that you can promote on your parenting blog.
You probably won’t have to go out there and look for affiliate products either.
As a parent, you already know a lot of them already, so you’ll just have to review or recommend them to other parents.
Alternatively, think about any products that a parent might need while taking care of their little ones.
Probably the best all-in-one affiliate program for this would be Amazon Associates.
But, you can also check other baby products’ affiliate programs and work with them to diversify your income sources.
Obesity can cause all kinds of diseases, and the unfortunate thing is, people generally don’t know what to do about it.
If you are a dietician, a fitness freak, or are just interested in helping people effectively address obesity, this niche is for you.
Although the weight loss niche is a relatively tough nut to crack, you can narrow it down to make it less competitive.
For instance, you could talk about losing weight using a specific method, say the keto diet.
How Do You Monetize a Weight Loss Blog?
Affiliate marketing seems like a perfect fit for a weight loss blog.
There are a plethora of weight loss products out there.
Amazon Associates would be a good starting point, but you don’t want to limit yourself to one affiliate program.
Online Learning/Skill Development
The self-education industry has been growing like crazy, thanks to the ease with which we can access knowledge in this digital age.
The coolest thing is that you don’t have to pay through the nose to learn a particular skill these days.
Plus, you can learn anything from the comfort of your home, without having to travel to a physical class.
The online learning niche has tremendous potential.
All you have to do is pick a skill, get good at it, and start teaching it to others.
How Can You Monetize a Skill Development Blog?
Probably the best way to monetize a skill development blog is to sell courses.
And, no, you don’t have to create and sell your own course.
There are tons of affiliate programs in this industry.
A couple of the most popular ones are Udemy and Skillshare.
But, you don’t have to rely on a single stream of income.
You can create your own courses and sell them on your website.
But, make sure to add a lot of value before trying to sell a course.
It would help you establish authority and trust, which would eventually make the selling process smoother.
Productivity is important when you want to get stuff done.
But, making the most out of your time consistently can be tough.
A productivity hack blog talks about the tips and strategies that can help the readers become more efficient at routine tasks.
How Do You Monetize a Productivity Hack Blog?
You can sign up for Google AdSense or any other display ad network of your liking.
Moreover, affiliate marketing can be another source of income because there are plenty of productivity products you can promote.
For instance, Todoist is a simple digital service where you can organize and collaborate on different projects.
You can join the platform as an affiliate and earn 25% per sale.
Over to You
These were a few of the most promising personal development sub niches you can start working on right now.
Whichever niche you choose, just remember that while there’s great potential in every one of them, you’d still need solid keyword research to make it profitable.
You can learn all about keyword research in our detailed guide here.